Tom Pick
Tom Pick is a digital marketing consultant who helps B2B clients, particularly in the corporate events and professional development space, expand their online visibility, brand awareness, and business development through SEO, social media, online advertising, and content marketing. In addition to his work with Best Corporate Events, clients have included innovative providers in event production, event technology, and corporate training.
He’s the founder of Webbquity LLC, editor of the Webbiquity B2B marketing blog, and author of “The Ultimate Guide to Content Marketing Software.” Tom has been named to several lists of top B2B and social media influencers; written for leading blogs; been quoted in publications including Fast Company, Forbes, Huffington Post and Inc. magazine; and presented at blogging and social media conferences.
Certifications
MBA (Master of Business Administration) from the University of Minnesota
Awards and Honors
Tom’s awards and recognitions include:
- The Top 50 Digital Marketing Twitter Accounts To Follow in 2022 (The Online Advertising Guide): Tom’s social media prowess landed him a spot on this list alongside leading digital marketing minds. Discover his Twitter expertise on impactful corporate event marketing strategies.
- Top B2B Marketing Experts to Follow (Marketing Insider Group): B2B marketing experts earn their titles as influencers by sharing valuable insight with others. Tom earned a spot on this list for sharing thought leadership online and offline where people want to listen.
- The Top 100 Content Marketers to Follow Right Now (BuzzSumo): Content marketing success “takes one part creation, two parts social media distribution, a sprinkling of PR, a vat of SEO, and whatever else makes the dish that bit more appetizing.” Tom was acknowledged here for sharing practical knowledge and inspiration.
Featured In
Tom has been featured in the following industry publications:
6 Surprising Things You May Not Know About Corporate Team Building (Smart Meetings magazine): Tom shared half a dozen surprising points about corporate team building programs in one of the leading publications for meeting planners and professionals.
How to Extend the Value of Your Corporate Event Content (Corporate Event News): Events and content marketing are often treated as separate disciplines. But the best events are built on high-quality content. In this article, Tom explains how to optimize the value of content beyond the event it’s created for.
S2E24 — Refresh Your Marketing Strategy with Tom Pick (Planners on Purpose): The brilliant and delightful Naomi Tucker, trainer and coach for event professionals, talks with Tom about marketing strategy, engagement, automation, and more on her popular podcast.
Exploring Event Marketing Trends with Tom Pick (10times): Event organizers need to find the right balance of in-person, virtual, and hybrid events based on their audience, needs, and objectives. 10times asked Tom to share his expert viewpoints about event marketing strategies and the trends shaping the events industry today.
"Focus on the.... hey, squirrel!"
Articles by Tom Pick
